About Us

The Account Planning Group  is an independent, volunteer-led, not-for-profit organization founded and run by strategists, for strategists. We are dedicated to elevating the quality of strategy across the country as well as increasing its influence.

We seek to create a sense of community across agencies and sectors. Our members look to contribute to our community by sharing their knowledge, experience, and energy. Connected by intellectual curiosity and a passion for our work, we aim to be a resource, meeting place and guiding light to the North American strategic planning community.

The Account Planning Group is run by an executive board, led by the Chair, Mark Tomblin.

Our Founders

The Account Planning Group was founded in early 2013 by Roberto Faria and Veronica Heringer.