We exist to inspire and champion the Canadian strategy community.
This means we:
- Promote Canadian-style strategic planning and its ability to tackle unique Canadian challenges and opportunities.
- Support all Canadian strategic thinkers (existing and aspiring) so they can thrive in the Canadian marketing industry.
- Work to build a community of Canadian strategic thinkers that looks like the Canada we live.
Upcoming Events
Get evidence-based principles and practical frameworks for objective setting, campaign evaluation, and strategic planning from Effectiveness Guru, James Hurman.
Tune in on Tues, Sept 15th from 4:30pm-5pm to learn more and meet James himself.
APG members can now take advantage of a discount to The Gathering. Log into your dashboard to get the promo code.
Ready Lynn's full book review here.
