APG Members now get up to 30% off courses and content from Baiba Matisone
The A-Z of frameworks is a collection of 136 models:
🔶 47 - Brand Strategy
🔶 17 - Creative Strategy
🔶 15 - Consumer analysis
🔶 9 - Communication planning
🔶 7 - Behavior change models
𝗢𝘁𝗵𝗲𝗿 𝗺𝗼𝗱𝗲𝗹𝘀 𝗰𝗼𝘃𝗲𝗿 - competitor analysis, research, cultural strategy, storytelling, insights, trends, content strategy, media, and social media strategy. More info here
200 euros (APG members get up to 30% off)
Understand how to use the most used framework in strategic planning. Plus learn from case studies which illustrate how the model can be applied to branding and creative strategy efforts. More info here.
50 euros (APG members get up to 30% off)
While numerous courses aim to enhance your skills, few address your unique challenges and career advancement. That's why Babia offers four personalized sessions with her, where the spotlight is entirely on you and your professional growth. With her guidance, you'll identify the areas in which you aim to refine your skills.
600 euros (APG members get up to 30% off)
Who is Baiba Matisone?
Baiba has worked in the field of communications for over a decade. Her work experience is deeply embedded in strategic brand and communication planning and marketing.
Throughout her career, she has held diverse roles, including account manager and strategist in advertising agencies, market researcher. research project manager at another university, and community manager for both physical and online communities.
